SERVICES

Our team will work with you in developing and implementing robust concepts that fit your business culture and strategic goals. Our team will work with you to craft the optimal concept for your brand or product, identify the most appropriate strategic partner(s) and identify the ideal international markets to successfully implement your concepts. Through this process, we will help you address key issues such as:

ASSESSMENT

Assess the market and the opportunity in order to identify what investments and partnerships will generate the most value. 

PLANNING

Advise on what is the best road to sustainable and profitable growth? Is a new direction needed or is there a way to improve efficiency? Should your company focus expansion efforts nationally or in a particular region in that nation. 

EXECUTION

Present the overall concept to executives, highlighting the project’s unique qualities in its market. Work with the company’s internal team on  deploying your strategic priorities. 

PW&A will work with you to determine financial, social and environmental market opportunities and challenges and analyze U.S. and South African market segments to identify the appropriate segments for a particular brand’s or product’s anticipated business focus.   In a competitive landscape, PW&A must be as rigorously focused on domestic sustainability as we are about profit and international growth for our clients. Our firm will evaluate the past operating performance and/or projected future performance of your brand/product and will apply best practices to identify the weaknesses, challenges, strengths and opportunities of your brand/product. PW&A will also assess the current market position of your brand/product, analyze price points and evaluate your competitive set.   Our knowledge of South African and American business culture, and our loyalty and dedication to our clients, whether they are hungry and ambitious new startups or established companies, has guided our work on critical points such as: 

QUALITATIVE & QUANTITATIVE DUE DILIGENCE

Market Analysis

Market & Brand Strategies

Geographic Expansion Analysis 

Price Point Analysis

Market Sustainability

Retailer and Stakeholder Outreach and Interviews

INCREMENTAL GROWTH OPPORTUNITIES

Retail Leveraging

Marketing Communications

Product Licensing Opportunities

Execution Strategies

EXECUTION

Post-Acquisition Advising

Strategy Execution 

Companies need to understand how they add value to their businesses. We work with those who aspiring to be market leaders. Those who do not have vision and know their value fail to attract strategic partnerships and attract investments. We provide all our clients with clear advice that is intuitive and creative, yet practical and based on a real understanding of the way their business and markets work.  Issues we assist with include:

BRAND POSITIONING

Market Research

Competitor Profiles

Brand Identity & Mission

Customer Profiles 

PRODUCT

Negotiating Partnerships and Other Agreements

Brand Strategy

Trend Reports

DISTRIBUTION

Retail Strategies

Certifying Proper Execution of Strategy With Local Partners

ORGANIZATION

Organizational Chart

Roles & Responsibilities